Advertising Essays

47 samples found
essays on this Topic
Subject: Media
Pages: 3
Words: 791
Rating: 4.8

Cultural and Ethical Aspects of Advertising

Advertising, despite being a primarily economic venture by brands, inherently has some cultural motivations and effects. While advertisements may target improving sales or brand perception in…

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Subject: Media
Pages: 5
Words: 1281
Rating: 4.7

The Entrepreneurial Marketing Manager: Case business: AL Beautiful Women Wear 

According to Veresová (2002), a good marketing plan requires research to find out what customers need. My Company, in this case, would be AL Beautiful Women…

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Subject: Media
Pages: 15
Words: 3932
Rating: 4.8

PR Campaign Plan

Mr. Tung Dinah, the sole decision-maker and the owner of Quest Fitness Center is looking forward to attracting students from Murray State University. The business did…

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Subject: Media
Pages: 7
Words: 1838
Rating: 4.7

Sickle Cell Anemia

Overview of the DiseaseSickle cell anemia is a hereditary condition in which the red blood cells have the crescent or sickle shape instead of the ordinary…

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Subject: Media
Pages: 4
Words: 1063
Rating: 4.9

Marketing Psychology

Introduction In the advertising industry, significant differences prevail between advocating for the truth and creating false claims. A large number of companies within the market have been…

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Subject: Media
Pages: 5
Words: 1152
Rating: 4.8

Using Digital Marketing to Deliver Value

The concept of creating customer value involves the process of creating highly satisfied customers who stay loyal to the company and continue to purchase more products…

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Subject: Media
Pages: 3
Words: 836
Rating: 4.8

Champagne Calls

The Samsung Galaxy S7 edge is an unsinkable piece of luxury. Samsung’s “Samsung Galaxy S7 Champagne Calls” ad is a video that shows a room with…

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Subject: Media
Pages: 8
Words: 1785
Rating: 4.7

Portfolio Project: Deploy and Administer Windows Server 2012

Abstract The analysis detailed in this paper acts as a network infrastructure for Worldwide Advertising, Inc. (WAI). The network is comprised of different areas, which are detailed…

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Subject: Media
Pages: 3
Words: 410
Rating: 4.7

Ansoff Matrix for Unilever Products

Unilever operates in over 180 nations and offers over 400 brands of products ranging from foods and home care solutions to personal care products and refreshments….

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Subject: Media
Pages: 4
Words: 1005
Rating: 4.8

The Focus on Customer-Centric Marketing

Today’s customers are more aggressive, informed, opinionated and very conscious about the standards of service available to them. This new breed of consumers demands greater involvement…

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Subject: Philosophy
Pages: 2
Words: 370
Rating: 4.8

False Information on Corporate Websites 

Foreign markets offer higher profits potential than home market, as more businesses’ are expanding their revenue beyond their border, more competition is created. To outrun the…

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Subject: Technology
Pages: 8
Words: 2201
Rating: 4.7

The Impact of Cell Phone Ads on Cell Phone Purchases

IntroductionFrom the year 2007 to 2014, the global sales of smartphones have greatly increased. For instance, 139.29 million smartphones were traded worldwide in 2008, and over…

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Subject: Business
Pages: 16
Words: 4035
Rating: 4.8

Traditional vs Modern Marketing Technology

EXECUTIVE SUMMARYCoca Cola was invented in the late 19th Century. The company produces concentrate whose formula is a trade secret and sells to its licensed bottlers….

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Subject: Media
Pages: 13
Words: 2864
Rating: 4.9

Impact of Cultural Distance on Global Marketing

IntroductionAccording to Engelen & Brettel, (2011), cultural distance refers to a term used in the corporate environment especially in the field of marketing. Cultural distance tries…

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Subject: Business
Pages: 2
Words: 414
Rating: 4.8

Leading Change in Coca Cola Company Through Analytics

The aim of the paper is to lead change in Coca Cola Company through the use of analytics. Coca Cola is an international company that deals…

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Subject: Media
Pages: 3
Words: 640
Rating: 4.8

The Role of Global Advertising

Global advertising refers to the promotion of products and services in more than one country. The importance of global advertising cannot be overemphasized particularly with the…

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Subject: Media
Pages: 6
Words: 1700
Rating: 4.7

Nike’s Air Max Advertisement: Segmentation, Targeting and Positioning

IntroductionAdvertisement refers to the process, through which organizations can communicate any product or service related information to the targeted group of customers (Hassan 608). With increasing…

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Subject: Media
Pages: 9
Words: 2361
Rating: 4.8

Museum Marketing 

IntroductionMarketing is a significant success factor of any organization. As a management process, marketing improves the awareness of a brand in the market and cannot only…

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Subject: Media
Pages: 10
Words: 2433
Rating: 4.7

Campaign Analysis for Fresh Del Monte Produce Inc. Organic Fruits…

Primary Research A survey in the form of semi structured interview was designed and presented in section 8.1. The survey was sent to 10 store managers of…

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Subject: Media
Pages: 4
Words: 1205
Rating: 4.8

Will Adidas Take Over Nike?

There are many different sports brands in the world. However, not all of them are famous like Nike or Adidas. Nike and Adidas are the most…

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