Marketing Essays

298 samples found
essays on this Topic
Subject: Culture
Pages: 4
Words: 937
Rating: 4.7

New Trends in the Indian Fashion Industry

Introduction The fashion industry is common globally and it is one of the fast growing industries in India in the 21st century. Judging from the outstanding performance…

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Subject: Business
Pages: 11
Words: 2927
Rating: 4.7

Strategic Marketing Plans

PrefaceCompany profile The black and decker corporation is an American Manufacturer majoring in the production of power tools, accessories, hardware, home improvement products and technology-based fastening systems….

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Subject: Business
Pages: 6
Words: 1354
Rating: 4.7

Weekly Journal Reflection

Article ReflectionDavid (1985) suggests in his article that random, temporary dynamics are utmost possible to exert superior leverages. The evolution of QWERTY and how the market…

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Subject: Psychology
Pages: 3
Words: 926
Rating: 4.7

Closing Out Your Project

Choosing a Country Selecting a country or a destination for outsourcing business is not only based on the “why or what” but also “where” to ascertain the…

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Subject: Psychology
Pages: 1
Words: 424
Rating: 4.9

Comparing Change Theories

Two widely known theories of change include the three-step Lewin’s theory of change and the eight-step Kotter’s theory of change. The Lewin’s theory of change entails…

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Subject: Psychology
Pages: 1
Words: 466
Rating: 4.7

The DMAIC and Process Improvement

Process ImprovementThe process improvement to be done in this study concerns customer service section of the business. A customer being the most vital asset of a…

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Subject: Business
Pages: 22
Words: 5595
Rating: 4.8

The Application of the Lean Six-Sigma Model in Improving Customer…

ABSTRACTUnderstanding consumer motivation and satisfaction is vital in maintaining quality in an organization. This paper addresses the issue of quality in the sharing economy. With a…

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Subject: Business
Pages: 10
Words: 2736
Rating: 4.7

Country Analysis: Germany

Business expansion is one of the most important aspects associated with the organizations of modern era, as competition across business segment is growing at a fast…

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Subject: Technology
Pages: 9
Words: 2620
Rating: 4.7

Alloray Marketing Plan

SummaryAlloray, established in 2011, is a ceramic dealer company based in Toronto Canada. The organization deals in three categories of items such as the rugs, LVT,…

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Subject: Technology
Pages: 4
Words: 1033
Rating: 4.7

Representational State Transfer (REST)

IntroductionREST web service architecture is lightweight and has a simple interface. This architectural style works with set rules that describe how to define and address networked…

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Subject: Business
Pages: 3
Words: 783
Rating: 4.8

Expo 2020 Dubai Logistics Challenge

Dubai has already acquired the world’s outstanding vote of confidence regarding its status of being the very first city regarding the Middle East to house the…

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Subject: Business
Pages: 6
Words: 1546
Rating: 4.7

Supply Chain

Nature of Supply ChainsA supply chain is a complex structure of customers and suppliers, sustained through a transport system. It is a sequence of steps concerned…

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Subject: Business
Pages: 8
Words: 2058
Rating: 4.7

Value Chain Sustainability in the Waitrose Supermarkets Company in the…

IntroductionValue chain sustainability involves the long-term development, growth, and protection of the environmental, economic, and social value through the organisational capacity to engage the necessary stakeholders…

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Subject: Business
Pages: 16
Words: 4035
Rating: 4.8

Traditional vs Modern Marketing Technology

EXECUTIVE SUMMARYCoca Cola was invented in the late 19th Century. The company produces concentrate whose formula is a trade secret and sells to its licensed bottlers….

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Subject: Business
Pages: 4
Words: 1058
Rating: 4.8

The Coca-Cola Company Business Analysis

The Coca-Cola Company is incorporated in Wilmington, Delaware but headquartered in Atlanta, Georgia. The enterprise is a multinational beverage firm and retailer, producer, and vender of…

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Subject: Business
Pages: 3
Words: 651
Rating: 4.8

Coca-Cola: Multinational Enterprise (MNE)

The Coca-Cola Company is an American global beverage business with headquarters in Georgia. It is the producer, dealer, and seller of nonalcoholic drink concentrates, as well…

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Subject: Business
Pages: 6
Words: 1502
Rating: 4.8

Principles of Marketing: Coca-Cola Zero Sugar

Part 1Consumer behavior model: Environmental factors Environmental factors that influence consumer behavior is a representation of a complex sum total of customs, belief patterns, moral law, traditions,…

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Subject: Media
Pages: 13
Words: 2864
Rating: 4.9

Impact of Cultural Distance on Global Marketing

IntroductionAccording to Engelen & Brettel, (2011), cultural distance refers to a term used in the corporate environment especially in the field of marketing. Cultural distance tries…

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Subject: Business
Pages: 2
Words: 414
Rating: 4.8

Leading Change in Coca Cola Company Through Analytics

The aim of the paper is to lead change in Coca Cola Company through the use of analytics. Coca Cola is an international company that deals…

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Subject: Media
Pages: 3
Words: 640
Rating: 4.8

The Role of Global Advertising

Global advertising refers to the promotion of products and services in more than one country. The importance of global advertising cannot be overemphasized particularly with the…

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