Business Essays
Sickle Cell Anemia
Overview of the DiseaseSickle cell anemia is a hereditary condition in which the red blood cells have the crescent or sickle shape instead of the ordinary…
Marketing Psychology
Introduction In the advertising industry, significant differences prevail between advocating for the truth and creating false claims. A large number of companies within the market have been…
Using Digital Marketing to Deliver Value
The concept of creating customer value involves the process of creating highly satisfied customers who stay loyal to the company and continue to purchase more products…
Champagne Calls
The Samsung Galaxy S7 edge is an unsinkable piece of luxury. Samsung’s “Samsung Galaxy S7 Champagne Calls” ad is a video that shows a room with…
Portfolio Project: Deploy and Administer Windows Server 2012
Abstract The analysis detailed in this paper acts as a network infrastructure for Worldwide Advertising, Inc. (WAI). The network is comprised of different areas, which are detailed…
Ansoff Matrix for Unilever Products
Unilever operates in over 180 nations and offers over 400 brands of products ranging from foods and home care solutions to personal care products and refreshments….
The Focus on Customer-Centric Marketing
Today’s customers are more aggressive, informed, opinionated and very conscious about the standards of service available to them. This new breed of consumers demands greater involvement…
Activity Based Costing
Activity Based Costing (ABC) in an organization is an accounting procedure that most companies use to determine the cost that they involve in producing various products….
Big Data and Management Accounting at EasyJet
INTRODUCTIONBefore discussing how “big data” can be used by Easyjet to improve its operation such as improve its profits, customer satisfaction, fleet management, fuel consumption management,…
Exposing Inaccuracies and Fraud in Financial Statements with Accounting Information…
AbstractIn 2001, we had the huge Enron scandal with the misrepresentation of the company’s financial well-being through their financial statements. Which lead Congress to create the…
Bear Stearns: The Fall of the Investment Bank
Introduction Bear Stearns was an investment bank involved in brokerage and security trading with its headquarters in New York. The firm failed during the 2008 recession and…
Organisational Culture
IntroductionThe essence and significance of organisational culture in a particular organisation cannot be overstated. Organizational culture refers to a set of shared principles, values, traditions and…
Mitigation-Ethical and Legal Issues
A business should operate within the legal and ethical framework provided by the government and other policymakers. The ethical practice should also include activities in the…
False Information on Corporate Websites
Foreign markets offer higher profits potential than home market, as more businesses’ are expanding their revenue beyond their border, more competition is created. To outrun the…
Human Resource: Monetary and Non-Monetary Motivation
Motivating People in the WorkplaceIntroductionEmployees are one of the supreme considerations regarding the progress of any firm. The Human Resource sector needs, therefore, to design all…
Change Management Models
Lewin’s ModelKurt Lewin developed the model in the 1950s. He noted that most people tended their preference and operation within certain safety zones. Lewin recognized that…
Mark Zuckerberg’s Leadership Style
IntroductionFacebook was invented way back in 2004. Mark Zuckerberg is the CEO and co-founder of this social networking app. Since its inception, Facebook has recorded successful…
Sports Tourism
IntroductionSports tourism is one of the fastest growing industries in the world because it involves individuals traveling in order to either observe of participate in sporting…
Heroic and Post-Heroic Approaches to Examining Leadership Dynamics
IntroductionLeadership is among the most studied disciplines under the broad banner of organizational literature. In most studies, the topic of leadership has been approached from a…
Leadership Training Program
Introduction First, I will hold a seminar where the new employee. The purpose of the seminar is to welcome the employees into the organization. This seminar will…
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- Accounting
- Apple
- Business Ethics
- Business Law
- Business Plan
- Career Goals
- Career Path
- Coca Cola
- Entrepreneurship
- Human Resources
- International Business
- Investment
- Job
- Logistics
- Management
- Marketing
- McDonald's
- Netflix
- Online Shopping
- Organizational Behavior
- Real Estate
- Starbucks
- SWOT analysis
- Time Management
- Tourism
- Walmart
- Work Ethic